International Centre for Tourism and Hospitality Research

Our mission: To inform and enlighten our constituents about the most relevant issues and challenges concerning tourism in Macao, by investigating, advancing, and sharing our knowledge thereof.

 

The International Centre for Tourism and Hospitality Research (ICTHR) is the policy research and industry development unit of the Macao University of Tourism (UTM). The Centre serves as a management and public policy think tank and a knowledge provider for tourism and hospitality-related research. Funding for our activities comes solely from UTM and the Macao SAR Government.

We identify and initiate research projects critical to the Centre’s mission, conduct theoretical and applied research grounded on practical relevance, and communicate effective tourism planning, development and management practices based on sound theories and principles.

Our activities include conducting policy and policy-review studies (commissioned or otherwise), monitoring and evaluation studies, polling and opinion surveys, support for academic research; communication via organizing seminars, workshops and conferences, publication, communication and dissemination of research findings, as well as research design and administration.